The Ladybug Festival is an annual event that celebrates women in music. The event was created in 2012 by Gable Music Ventures as a block party for the residents of the 2nd & Loma neighborhood in downtown Wilmington, Delaware.
Ladybug Festival was Inspired in part by the announcement of Firefly Festival, which would bring tens of thousands of people into Delaware less than an hour from Wilmington. The announcement of Firefly was met with a lot of excitement, however, many were unable to afford the ticket price, and there was general disappointment from local artists that they weren't able to perform.
Gable Music Ventures saw an opportunity to create an event the day before Firefly that would be free for all to attend, and would include entirely local emerging artists. The nomacre “Ladybug” was coined as the festival developed to be a celebration of women in music. The name not only insinuated an all female lineup, but made perfect sense as it's the state bug of Delaware.
Gable Music Ventures put together the first Ladybug Lineup in about two weeks and spent a very short month getting the word out in Wilmington. 2012 featured twenty artists that played inside five businesses on Lower Market Street (LOMA) in the 2nd & Loma neighborhood. The photo below is the original lineup posing with Gayle Dillman and Jeremy Hebbel of Gable Music Ventures.
An estimated 300 people attended the event, packing each of the five businesses and giving a much needed boost to the small businesses on the block during a very slow time of year. Gable Music Ventures was asked unanimously by each business, residents of the neighborhood, and the artists to make Ladybug a yearly event.
Every year Gable Music has worked to expand the scope of the event, and the reaction from the community has been incredibly supportive with attendance doubling every year since 2012, from approximately 300 to approximately 7,000 in 2016. .
Mary Lambert performing on the main stage of the 2016 Ladybug Festival, photo by Joe del Tufo Moonloop Photography
Gable Music Ventures sees Ladybug Festival as a continually growing event. Plans to expand the event to include a second day are already in the works for 2017. The business plans on growing the event organically every year adding more stages, artists, and neighborhoods with an end goal of a four day, city-wide event that can potentially bring millions of dollars into Wilmington’s economy. Gable Music Ventures also plans to start Ladybug Festivals in other markets in the near future.
Gable Music Ventures is always looking for community partners that want to get involved with event, there are numerous ways to partner with the event and if you or someone you know would be interested, please email email@example.com
If you are an artist interested in performing, or a vendor interested in selling goods at the event please click on “To Submit” and fill out the appropriate form.
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Gable Music Ventures | 2016